This past Friday afternoon I had a business meeting and the people I went to LA with had to go fend for themselves.  Upon their return I asked them where they went. They responded Taco Bell! No, they were not kidding! Going to Taco Bell in the Echo Park area of Los Angeles is like going to Pizza Hut in Rome, Italy (if there is one).

Later that night we were looking for a place to eat and they all wanted a chain restaurant even mentioning Applebee’s. 

What is interesting is if you asked these people about change they would say they love change. The truth is most people don’t. We gravitate to what is familiar – always!

In producing Christian television almost yearly every pastor has asked for a new show open. They feel they are not being progressive if they don’t have change. Now, if there is a ministry or strategy change then YES change the show open. If not leave it. 60 Minutes has had the same clock open for over 20 years for a reason.  Secular shows DO NOT change their show formats or opens because they know we are creatures of familiarity.

Keep in mind when you change stuff you make people feel uncomfortable!

This entry was posted on Monday, March 3rd, 2008 at 4:48 pm and is filed under Change, Internet, Just Me, Learning, Life's Lessons, Marketing, Ministry, My Big Mouth. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.