Ok I will admit that when I first heard the word “blog” I thought it was stupid. In fact, for a long time my only rationalization for that belief was that a blog is nothing more then a new word for an online message board.

I now have to give credit where credit is due. I have known this for awhile but today I was in a meeting and out came an idea from Seth’s blog. Of course it will need to be modified, but it was my new habit of daily blog reading that provided a solution to our marketing problem.

This maybe how it started. When I first came to Church on the Rock I read about one book a month and maybe two if I was flying. Pastor Blunt has taught me so much yet one of the most beneficial is a love for reading. No, he taught me a love for learning and to grow you have to read. I am a squirrel chaser so it was only inevitable that I would migrate over to the blogs shorter and to the point format.

Most of the blogs I read I found on the blogroll’s of other blogs. If I see a name or subject that interests me I will click on it and read. If I go there more then a few times I will bookmark it. I have in my browser a group of blog links that I read daily. I know most people today use RSS readers however, look a squirrel! Point is I don’t like to get all my daily blog reading at the same time. Too me, if I have time, I click on a link and read! No order and sometimes I’ll miss a blog or two but that is what works for me.

I often get calls from small churches that do not have the resources to hire a consultant. I want to help so I simply compose an email with all the blogs I visit and hit send.  I would bet most don’t take me seriously and delete the email because they do not see the worth in blogs, like I myself once did! That’s fine. I have learned (again) recently that just because some precious pearl of wisdom has changed my life, other people may just not “get it”! So when I comprised my blogroll I did so with you in mind. All the blogs I visit are listed in my blogroll. Now I just inform people to visit hardlynormal.com. Please note that a few are secular blogs and there may be an occasional “surprise”.  In case you are wondering why I read a FEW secular blogs I will be completely honest with you. Christian marketers need to stop creating religious looking junk that alienates the unsaved and start learning from Apple, Starbucks, Google, VH1 and companies like Nike. They have spent millions on learning how to attract people so we should be paying attention!

I do hope you visit a few of the blogs listed here! Maybe you’ll learn something and maybe you’ll become a blogaholic like me.

What blogs do you find interesting and why?

This entry was posted on Thursday, August 2nd, 2007 at 3:39 am and is filed under Blogs, Change, Community, Just Me, Leadership, Marketing, Media, Vision. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.